1.2012 Newest digital hair straightener 2. Intelligent IC temperature control, accurate and safe! 3.5 heat settings, available for alll hair types! 4.Floating narrow plates design, let the hair pass more smoothlty and make it contact the wide plates more closely---to achive better heat transmision 5.PTC heater, fast heat up! 6.lock design 7.360º swivel tangle-free cord.